I had the chance to work on a couple family projects this year and Acaby Rose was one of them. It is a womens clothing line that has had so much time and care put into its products. I am really excited to see the final product.

They requested a really simple, clean font style with some sort of floral element. We went everywhere from a full blown rose to ending on the simple branch style  below.

Which option would you choose? I would love to hear your feedback.

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I love doing sister companies because I get to design an all encompasing vision of what could become a huge intuitive brand. Wright One Design is an interior design firm on the rise with great style and a fun modern twist to everything. Her product company, Rachael Wright and Co. is where her designer collection of items would be sold. I LOVE how everything turned out as well as all of the fun options we came up with to get to the perfect final logo. I’m so excited to see what she does with these two brands!

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Bohemy is a beachy bohemian styled salon with a fun edge located in Florida. The client wanted a really modern but relaxed feel to the overall branding keeping it simple with the color palette only adding pops of mint and dusty blue. I love what we ended up with and I think it was the perfect choice to achieve her branding goals! Yessssss!

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This project was reaallly cool to work on because it was two sister companies with the same mood board. One was more lifestyle and flowy and the other was modern product photography. I put both options images in this post so you could see all the variations we did.

I LOVE VARIATIONS.

My favourite word is variety :). I feel like this was a good challenge for me and I learned a lot about working with two similar brands that needed to look different.

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Holy Crap its 2018!

I already feel stressed and excited and overwhelmed and confused but I am soooo glad 2017 is OVER! Too many trials for me last year. I am hoping this one is a little more simple and balanced (yeah right!).

One of my goals this year is to be better at posting my branding projects sooner so you can see all of my fun clients and the exciting things we have come up with. One thing I can say is that I have loved the clients I worked with in 2017, they were my dream clients that had cool businesses that I was interested in branding which resulted in better work.

Tootsie Pop is a fun childrens clothing shop with a gender neutral vibe to their clothing and lots of neutral colors which is soooo me. They really wanted a lollipop in there and it was hard for me to see it in my head so we went through quite an assortment until we landed on the good old fashion lolli silhouette on a small detailed scale.

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THE RUNNER UPThis is a fun new company I got to work with on their branding. They came to me with a color palette and an overall idea of what they wanted to look like and with some refining and a clear vision, we came up with the perfect branding package for their women’s athletic wear brand.

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